INDEX M.BA First Semester 2-13 Second Semester 14-20 Third Semester 21-27 Fourth Semester 28 Specialization IT 29-35 Finance 36-43 Marketing 44-51 Insurance& Risk Management 52-56 Human Resource 57-63 DETAILED SYLLABUS FOR DISTANCE EDUCATION MBA WITH SPECIALISATION IN ? IT ? FINANCE ? MARKETING ? INSURANCE& RISK MANAGEMENT ? HUMAN RESOURCE (SEMESTER SYSTEM) (Two years Post Graduate Degree Programme) TECHNICAL CONSULTANT KCC Software Ltd. B-1/26-27,Community centre, JanakPuri .New Delhi-110058 Ph: 25522801-802-803 25514608,25514534 COURSE TITLE : MBA DURATION : 02 YEARS (SemesterSystem) TOTAL MARKS : 1700 FIRST SEMESTER COURSE TTLE Paper Code MARKS THEORY PRACTICAL TOTAL MANAGEMENT SCIENCE MBA-110 100 00 100 BUSINESS COMUNICATION MBA-120 100 00 100 FINANCIAL MANAGEMENT MBA- 130 100 00 100 COMPUTERS IN MANAGEMENT MBA- 140 100 00 100 SECOND SEMESTER COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL MARKETING MANAGEMENT MBA- 210 100 00 100 MANAGEMENT INFORMATION SYSTEM MBA- 220 100 00 100 HUMAN RESOURCE MANAGEMENT MBA- 230 100 00 100 ORGANIZATIONAL BEHAVOOUR MBA- 240 100 00 100 THIRD SEMESTER COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL MANAGERIAL ECONOMICS MBA- 310 100 00 100 COPORATE LAWS MBA- 320 100 00 100 STRATEGIC MANAGEMENT MBA- 330 100 00 100 INDIAN BUSINESS ENVIRONMENT MBA- 340 100 00 100 FOURTH SEMESTER COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL PROJECT STUDY MBA- 410 -- -- 100 ELECTIVES ( FOR SPECIALISATION IN IT, FINANCE,MARKETING,INSURA NCE & RISK MANAGEMENT, HUMAN RESOURCE) MBA- 420 -- -- 400 ELECTIVE PAPERS FOR SPECIALISATION IN IT SELECT ANY FOUR PAPERS COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL DATA BASE & INFORMATION MANAGEMENT SYSTEM MBA- 420(IT-1) 100 00 100 DATA COMMUNICATION & NETWORK MBA- 420(IT-2) 100 00 100 INTERNET & INTRANET TECHNOLOGY MANAGEMENT MBA- 420(IT-3) 100 00 100 ELECTRONIC COMMERCE MBA- 420(IT-4) 100 00 100 IT ENABLED SERVICES MBA- 420(IT-5) 100 00 100 ELECTIVE PAPERS FOR SPECIALISATION IN FINANCE SELECT ANY FOUR PAPERS COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL CORPORATE TAX PLANNING MBA- 420(F-1) 100 00 100 CREATING VALUE THROUGH CORPORATE RESTRUCTURING MBA- 420(F-2) 100 00 100 CAPITAL MARKETS, SECURITY ANALYSIS & PORTFOLIO MANAGEMENT MBA- 420(F-3) 100 00 100 INTERNATIONAL FINANCIAL MANAGEMENT MBA- 420(F-4) 100 00 100 PROJECT MANAGEMENT MBA- 420(F-5) 100 00 100 ELECTIVE PAPERS FOR SPECIALISATION IN MARKETING SELECT ANY FOUR PAPERS COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL CONSUMER BEHAVIOUR MBA- 420(M-1) 100 00 100 ADVERTISING & COMMUNICATION MANAGEMENT MBA- 420(M-2) 100 00 100 BRAND MANAGEMENT MBA- 420(M-3) 100 00 100 SALES & DISTRIBUTION MANAGEMENT MBA- 420(M-4) 100 00 100 INTERNATIONAL MARKETING MBA- 420(M-5) 100 00 100 ELECTIVE PAPERS FOR SPECIALISATION IN INSURANCE & RISK MANAGEMENT SELECT ANY FOUR PAPERS COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL RISK & INSURANCE MANGEMENT MBA- 420(RI-1) 100 00 100 INSURANCE PRINCIPLE & PRACTICE MBA- 420(RI-2) 100 00 100 RISK ANALYSIS & RISK MANAGEMENT MBA- 420(RI-3) 100 00 100 LIFE & GROUP INSURANCE MBA- 420(RI-4) 100 00 100 PERSONNAL INSURANC MBA- 420(RI-5) 100 00 100 ELECTIVE PAPERS FOR SPECIALISATION IN HUMAN RESOURCE SELECT ANY FOUR PAPERS COURSE TITLE Paper Code MARKS THEORY PRACTICAL TOTAL PERSONNEL POLICES MBA- 420(HR-1) 100 00 100 ORGANIZATIONAL BEHAVIOURE MBA- 420(HR-2) 100 00 100 HUMAN RESOURCE INFORMATION SYSTEM MBA- 420(HR-3) 100 00 100 ORGANIZATIONAL EFFECTIVENESS & CHANGES MBA- 420(HR-4) 100 00 100 BUSINESS EVIRONMENT MBA- 420(HR-5) 100 00 100 Note: Theory Paper : 50% Continuous Internal Assessment and 50 % University examination. Practical Paper: 60 % Continuous Internal Assessment and 40 % University examination. Continuous Internal Assessment : 1) Two or three tests out of which minimum two 60% of Continuous Internal Assessment will be considered for Assessment 2) Seminars/Assignments/Quizzes 30% of Continuous Internal Assessment 3) Attendance, class participation and behavior 10% of Continuous Internal Assessment FIRST SEMESTER MBA-110 MANAGEMENT SCIENCE Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Basic concepts of management Science , Transportation, transshipment and routing problems. SECTION B Assignment models and Goal programming . Queuing theory for single and multiple channels inventory management techniques . SECTION C Network concepts, Programme evaluation and review techniques (PERT) and Critical Path method (CPM). SECTION D Decision theory Game theory & Markovian decision process. References:- 1. Sang M. Lee. : Introduction to Management Science, The Dryden Press 2. M.D. Vohra : Quantitative Techniques in Management Tata Mc Graw 3. Hamdy A. Taha : Operations Research , prentice Hall India 4. James L. Riggs : Production Systems, Hohn Wiley & Sons. 5. U.K. Srivastava & e.t. al : Quantitative Techniques for management decisions. New Age International Ltd. Publishers . MBA-120 BUSINESS COMMUNICATION Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Meaning ; Role, functions and Importance of communication in Business Organisation ; Communication Models ; Parts and process; Principles of Business Communication SECTION B Classification of Communication : Formal & Informal ; Internal operational and External Operational; Personal, Inter-Personal Group ; Downward, Upward and Horizontal communication; Grapevine Communication & information overload, One -way and Two -way ; verbal and non - verbal communication ; kinetics , Communication barriers proxemics , semiotics , phonetics, graphics, colour etc. Patterns of communication ; communication Networks and Designs , feed-forward and feedback; Barriers to communication ; Measures and solutions for effective communication . Conflict & Conflict Management , Communication in Negotiation, Role of IT in effective Communication . Transactional Analysis. SECTION C Business correspondence; Principles of letter writing ; structure and layout of Business letters ; Planning of letter writing ; Different Types of Business letters : Trade In-giving / Request letters; Response letters; Good -News letters; Bad News letter ; thank you letters ; Complaint letters & Adjustment letters: letters that grant Adjustments and letters that refuse Adjustments ; Collection letters; remainders , inquiry appeal and warning letters; sales letters : AIDA strategy ; Job Employment letters and Resume writing . E-mail and the changing landscape of business communication. SECTION D Business reports; structure of reports; Types of Business reports; steps in report writing; writing style; use of illustrations and writing the report. Interviewing, Public speaking; oral presentation ; Group discussions and participation in Business meetings /conferences . Corporate News References:- 1. Lesikar , R.V. and J.D. Petitt , Jr. Business Communication : Theory and Application Homewood III ; Richard D. Irwin. 2. Michael, V.P. Communication and Research for management Himalaya Publishing House, Bombay. 3. Sharma , R.C & K. Mohan . Business Report writing and Correspondence (TMH) MBA-130 FINANCIAL MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Nature and scope of Financial Management. Objectives of corporate Financial Decisions. Long – term Investment Decisions and Capital Budgeting: Techniques of Capital Budgeting. Risk Analysis in Capital Budgeting. Capital budgeting under the conditions of Capital rationing and inflationary conditions. Cost of Capital: Cost of debt, Cost of preference shares, Cost of equity, Weighted average cost of capital, Average and marginal cost of capital. SECTION B Working Capital Decisions – Working capital policy- Size of current assets and financing of current assets. Management of cash and near –cash assets. Management of receivables. Management of inventory . Short-term Finances. Financing Decisions: Capitalization and capital structure. Long –term finance – shares and debentures, loan . Dividend Policy – Relevance of Dividend Payment. Stability of Dividend Payment . Forms of Dividend Payment. Dividend Policy in Indian Corporate Sector. SECTION C Financial analysis and Planning: Financial Statements, Financial Ratio Analysis. Break- even Analysis, Operating and Financial leverage. SECTION D Corporate Expansion and Corporate Failure: Types of Merges & Acquisition . Factors behind Expansion . Determination of Consideration Value. Corporate Failure : Meaning , symptoms, Ways to handle failure . An Introduction to Recent Trends in Indian money and capital market References:- 1) M.Y. Khan & P.K. Jain : Financial Management : Text and Problems 2) I.M. Pandey : Essential of Financial Management 3) I.M. Pandey : Financial Management 4) V.K. Bhalla : Financial Management & Policy 5) P. Chandra : Financial Management 6) M.Y. Khan : Financial Management MBA-140 COMPUTERS IN MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Getting started, Hardware & Software: CPU, RAM, SSD, Operating Systems, System Software's, and Application Software. Inside Computers. Computer Systems. Input-Output devices: Monitor, Keyboard, Mouse, System Unit, Printer, and Scanner. Storage devices: Floppy disk, Hard disk, Cartridge tape, CD-ROM Printers : dot-matrix, Inkjet, LaserJet, Colour printer, High speed printer, Label printer, Plotters. SECTION B Operating systems: DOS, Drives, Directories, Files DOS commands : DIR, CD, MD, RD, COPY, RENAME, DELETE Internal & external commands. DOS utilities. Graphical user interface : Windows 3x, Program manager, Main & accessories program groups, Multiasking. MS Word : Creating documents, Formatting, Auto text, Auto correct, Tables, Page setup, Printing, Object linking & embedding, Spell check, Thesaurus, Mail merge, Word art, Clip art. MS Excel : Creating workbooks & worksheets, Formulas & functions, Linking workbooks & worksheets, Cell references, Formatting, Creating charts, Data lists, Page setup, Printing. MS Power Point : Creating slides with different layouts and templates, Inserting charts, Tables, Organisation charts, Pictures, Running a screen show, Presentation setup. SECTION C Data Base Management System : Fox Pro creating, modifying & listing databases, Sorting & indexing, editing, appending & deleting records, browsing through databases, setting relationship between multiple databases, reports & labels. Relational Data Base Management Systems : Tables, Relations, Joins, Query, Languages, Popular RDBMS packages and frontends .SECTION D Computer Networks : LAN, MAN, WAN, Client-Server Networks, Peer-toPeer networks. Telecommunications: Commercial services, Internet, e-mail, World Wide Web, Bulletin Board Services. Application Specific Software's: Financial accounting & Inventory control packages. Multimedia : CD-ROMs, Sound cards, Audio & video files. Computer Virus : Types of virus, Scanners & vaccines, Precautions to avoid virus. References:- 1. Alan Simpson - Your First Computer 2. Sinha – Computer Fundamentals 3. Stevens – Teach Yourself DOS 4. Harvey – Mastering Wordstar (Release 4) 3. Mueller – Illustrated Lotus 1-2-3 (Release 2.2) 4. Taxali – Foxpro 2.5 Made Simple 5. Mansfield – The Compact Guide To MS Office SECOND SEMESTER MBA-210 MARKETING MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks: 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Marketing and its core concepts; needs, wants, Demands, exchange etc. Marketing management and its tasks in different situations, different philosophies of marketing management; the marketing environment; marketing information system and marketing research. SECTION B Concepts and components of marketing mix; target marketing; market segmentation; positioning; consumer buying behaviour; consumer buying decision process. Basic concepts of a product; Concept of customer delight, Product mix and product line decisions; branding and packaging decisions; new product development process. SECTION C Product life cycle (PLC) and related strategies; meaning and significance of price; factors influencing pricing; general pricing approaches; pricing practice and strategies. SECTION D Marketing channels and functions; designing a marketing channel; concepts and elements of promotion mix. Integrated marketing communications organizing and implementing marketing in the Organisation. Evaluation and control of marketing efforts. References:- 1. Kotler, P. Marketing Management, analysis, Planning and control.(PHI) 2. Gandhi, J.C. Marketing : A Managerial Introduction. 3. Stanton & Fultroll. Fundamentals Marketing (TMH) 4. Jha & Singh, Marketing Management in Indian Perspective. 5. Various Magazines like Business India, Business World Advertising, Marketing etc. MBA-220 MANAGEMENT INFORMATION SYSTEM Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Business in the Information Age - Pressures and Responses Introduction to Information System ; Evolution of information system ; concepts of information and data; extracting information from data ; meaning and role of information system; systems approach applied to information system. SECTION B Types of Information system and Database : Transaction processing system ; information reporting system ; decision support system ; executive support system ; export system; introduction to database concepts and database ; RDBMS, Building Information System : Introduction ; data flow diagram ; traditional flowchart ; structured charts ;design output for users; output design rules and selected examples ; output devices. SECTION C Approach to Information System Development System life cycle approach; and prototype approach. SECTION D Telecommunication and Networking: Telecommunication; Modem; network devices and facilities; network architecture, standards and protocol; LAN ; WAN : End-user computing and development management of information system . References:- 1. Laudon & Laudon management information System. 2. Alter, S. - Information System 3. Turban Raner Potter - introduction to Information Technology 4. Kanter J. Management Information System. 5. Kanter H. Management Oriented Information Systems. 6. Gordon, D . Olson B & Margrethe H Management information System. 7. Dickson et al . The management Information System. 8. Burch & Grudnitski Information System - Theory and Practice John Wiley & Sons, New York 9. Tanenbaum , A.S. Computer networks Prentice Hall of India , New Delhi. MBA-230 HUMAN RESOURCE MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Concepts and Perspectives on Human Recourse Management; Human Resource Management in Changing Environment; Human Resource Management System. SECTION B Corporate objective & human recourse planning; Job analysis and rolled escription; Methods of Manpower search; Attracting and Selecting Human Resources; Induction and Socialization; Manpower Training and development. Job Evaluation and Wage Determination; Salary Structure; Wage Policies and Regulations; Performance Appraisal and Potential Evaluation. SECTION C Industrial Relations and Trade unions; Dispute Resolution and Grievance Management; Employee Empowerment. SECTION D Health and Safety Management; employee assistance programme, Voluntary welfare schemes and an outline of social security measures etc. References:- 1. C.S. Venkata Ratnam et al., Personnel management & Human Resource Management, Tata McGraw Hill, New Delhi. 2. Monappa and Sayadain, Personnel Management, Tata McGraw Hill, New Delhi. 3. De Cenzo & Robins, Human Resource Management, John Wiley, N.Y. 4. Cascio W.F. Managing Human Resources : productivity , quality of work Life Profits. McGrow Hill New York 1995 5. Parikh U. and Rao T.V. , Designing and Managing Human Resource Management , Wiley New Delhi 1 MBA-240 ORGANISATIONAL BEHAVIOUR & MANAGEMENT PROCESS Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Evolution of Management Thought: The meaning of management , levels of management , managerial processes skills and roles of a Manager. SECTION B Foundations of Organisational Behaviour: The nature and determinants of Organisational behaviours , contributing disciplines of the O.B. field , Models of Organisational Behaviour . Understanding and Managing Individual Behaviour : Personality , Work Motivation , Job Satisfaction , Decision Making Process . SECTION C Understanding and Managing Group Processes : Managing group dynamics , communication , leadership . SECTION D Understanding and Managing Organisational System : Organisational Structure , Organisational Design , Work Stress . References:- 1. Robbins, S.P., Organizational Behaviour , 8th ed. New Delhi, Prentice Hall of India 1998. 2. Luthans, F., Organizational Behaviours, 8th ed. New Yark , McGraw Hill, 1998. 3. Carrell, M.R. Tennings , D.F. and Heavrin, C. Fundamentals of Organisational Behaviour , Prentice Hall Indternational, Inc. 1997. 4. Singh , B.P. and Chhabra, T.N. , Organisation Theory and Behaviour , 2nd ed 1998. 5. Davis, K. Human Behaviour at work , Tata McGraw Hill THIRD SEMESTER MBA-310 MANAGERIAL ECONOMICS Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Concepts and techniques , Nature of business decision making, marginal analysis, utility . Consumer behaviour –theory of demand, Indifference curve and revealed preference , income effect and price effects and demand forecasts. SECTION B Production and Costs- Production functions, Isoquants , Laws of to scale, Cost curves, fixed costs, variable costs, Break even, Firm's goals – profit maximization , Sales revenue , Marris Model and Behavioural Model . SECTION C Market Structure – Perfect competition, monopoly , monopolistic, oligopoly , Pricing of goods and services . SECTION D Factors of production , pricing and employment of inputs, labor market , Capital, Capital budgeting process, Cash flows and capital rationing. Recent developments and applications in Indian Industry. Core Competencies of firms, centralization and decentralization , role of management,globalization and liberalization . References:- 1 H.Craig Petersen & W Cris Lewis : Managerial Economics 2 Walter Nicholson : Microeconomics & its Applications 3 A. Koutsoyiannis : Modern Microeconomics 4. Various Issues of Economic and Political Weekly MBA-320 CORPORATE LAWS Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Indian Contract Act, 1872 : Definiton of contract. Essentials of a valid contract. Offer and acceptance. Consideration. Capacity to contract. Free consent. Void and voidable contracts. Performance of contract. Discharge of contract. Breach of contract. Remedies for breach of contract. SECTION B Sale of Goods Act, 1980 : Sale and agreement of sale. Essentials of contract of sale of goods. Conditions & warranties. Transfer of property. Performance. Rights of unpaid seller.Partnership Act, 1982 : Definition. Formation of partnership. Reliance of partners. Dissolution of partnership. SECTION C Companies Act, 1956 : Definition. Distinction with other forms of business organisations. Kinds of companies. Types of companies. Corporate veil. Formation of company. Memorandum of Association. Articles of Association. Share Capital. Management & Administration. Accounts & Auditors. Winding up. SECTION D Negotiable Instruments Act, 1881 : Definition & Types of negotiable instruments. Parties to negotiable instruments. Presentation of negotiable instruments. Dishonour. Remedies. Discharge.Consumer Protection Act : General Introduction. Definitions. Constitution of Forums – their functions and powers. References:- 1. M.C. Shukla – A Manaual of Mercantile Law. 2. N. D. Kapoor – Mercantile Law. 3. Avtar Singh- Indian Contract Act. 4. Consumer Protection Act. MBA-330 BUSINESS POLICY & STRATEGIC MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Introduction : Business Policy as a Field of Study , Nature and Scope of Strategic Management , Concept of Corporate Strategy and Tactics, Concept of Synergy and its Relevance to Strategy, Strategic Decision Making , Strategic Management Process ; Corporate Mission, Purpose & Objectives ; Social Responsibilities of Business . Board of Directors Role of Functions . Top Management - Role & Skill . SECTION B Swot Analysis : Environmental Analysis, Competitive Analysis, Internal Corporate Analysis. Strategic Alternatives : Stability , Expansion , Retrenchment, Combination Strategies . Diversification , Merger & Acquisition . Evaluation & Choice of Strategy : Factors affecting strategic choice . Tools and techniques of Strategic Analysis . Impact Matrix , the Experience Curve , BCG Matrix , GEC Model , Strategic Profile of a Firm Competitive Advantage of GEC Model. SECTION C Implementing Strategic Plan : Process of Strategy Implementation , Resource Allocation , Organisation structures and Processes, and Behavioural Considerations. Strategy Evaluation and Reformulation . SECTION D Corporate Policies in Production Management , Marketing Management , Financial Management and Human Resource Management . Case Studies in Strategic Management References:- 1. Ansoff, H. Igor : " Corporate Strategy :, Penguin . 2. McCarthy , Minichiello & Curranusiness : " Policies and Strategies , Concepts and Reading ", Richard Irwin . 3. Kenneth A " Andrews Concept of Corporate Strategy ". 4. Bonge and Colemen : " Concepts of Corporate Strategy ". 5. Newman and Logan Strategy : " Policies and Central Management ", South Western 6. Jauch and Glueck : " Business Policy and Strategic Management ", McGraw Hill. 7. Azhar Kazmi : " Business Policy ", Tata McGraw Hill , New Delhi. MBA-340 INDIAN BUSINESS ENVIRONMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Basic Macro Economic Tools : Basic concepts of national income accounting and fund flow chart. Aggregate demand and aggregate supply and income determination. Consumption, savings and investment function. SECTION B Basics of – money supply, deficit financing and inflation. Demand side vs. supply side management Economic policies: Monetary, Fiscal and physical policy framework & its application in solving economic problems at macro level. Economic trends & structural changes : Economic growth (trends), Economic development(structural changes), Issues in economic development. Long run strategy & policy of economic development. Economic development & physical environment. Economic planning in India. SECTION C Anatomy of Indian Economy : Agriculture, Industry, Public sector, Money market and Capital market, Demographic features, Foreign trade. Other socio-economic problems like unemployment and the inequalities. Emerging Trends & Tendencies : Structural features of Indian economy. An overview of current macro trends of production, monetary supply, prices, interest rate & fiscal deficit. An overview of India's foreign trade, balance of payment position, problems with reference to world trade. SECTION D Control and Management : Social responsibility of business. Brief introduction to various economic legislations. Fiscal and monetary reforms. Economic reforms introduced. Chanllenges before management. References:- 1. M. Adhikary – Economic Environment of Business. 2. Edward Shapiro – Macro Economic Analysis. 3. Ruddar Dutt & K.P.M. Sundharam – Indian Economy. 4. Economic Survey, Government Of India. 5. Uma Kapila – Indian Economy since Independence. 6. Report On Currency and Finance, RBI. FOURTH SEMESTER MBA-410 PROJECT STUDY Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% 1. Students are supposed to spend 45-55 hours on the project. The internal teacher must monitor progress of the Project. Students can arrange the project at their own level, however, Institute can also assist in getting the project and can issue necessary letters etc. 2. The external examiner will distribute marks allocated for University examination for viva/project report and for any other activity, which the external examiner thinks to be proper. Maximum Marks for Project Application 60% Max marks for Viva 40% 3. Joint projects will be allowed and joint project reports will also be accepted. The students should highlight their contributions in a joint project report. 4. The students have to submit two copies of Project reports. The examiners will evaluate these reports on the spot at the time of examination and will conduct the viva. ELECTIVE PAPERS FOR SPECIALIZATION IN IT MBA-420(IT-1) DATA BASE AND INFORMATION MANAGEMENT SYSTEM Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Data Base Concepts : What is Database ? Need of Database, Function of the Database ; Types Database ; Relational Database Management System, Relational Model - Key Concept ; Integrity Constraints ; Foreign Key. SECTION B Database Development Process, Database Modeling & Database Design. Information Engineering Methodology, Planning, Analysis , Design and Implementation , E- R. Model, Attributes, Relationship, Logical database design , Normalization , First form, Second Normal Form , Third Normal form, Translating E-R Diagram to Relations. Physical Database Design. Relational Algebra & SQL Relational database commands. Data-types, create table, Drop Table, Alter Table, Insert Into, Delete From, Update, General Query Syntax ( Select ), Create View , Drop View , Set Operators - Union, Intersect, Minus, Functions, Group Functions SECTION C Data Administration, Client / Server and Distributed Databases Data administration functions, Data administration tools - Repositories, CASE Tools, Concurrency Control, Database Security , Database Recovery. Client / Server Architecture, Functions of Client / Server, Advantages, Issues. Distributed Databases, Objectives, Distributed DBMS, Location transparency, Replication Transparency, Failure transparency, Commit protocol, Concurrency transparency SECTION D Database Applications : Financial Systems, Marketing System, foreign Trade, Inventory Information systems. References:- 1. Database Management 4th Edition - Mcfadden 2. Systems - Design Implantation and Management - Rob & Coronal 3. Systems - Elmsari, Nawathe 4. Systems - C. J. Date MBA-420(IT-2) DATA COMMUNICATION & NETWORK Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Introduction to Data Communications : OSI Reference Model , Multiplexing Basics , Flow Control Basics , Error Checking Basics ; LAN Implementations, Protocols & OSI , Media- Access Methods , Transmission Methods , Topologies , Ethernet / IEEE 802.3 , Token Ring / IEEE 802.5 , FDDI SECTION B Internetworking Devices :- Repeaters , Bridges , Routers , Gateways , Switches ; WAN Technologies and OSI Model , Point to Point Link , Circuit Switching , Packet Switching, Virtual Circuits , Dialup Services , WAN Devices Integrated Services Digital Network (ISDN) :- Background , Components , Services , ISDN - Layer Example , B-ISDN SECTION C WAP, Blue-tooth, Wireless Massaging Application; TCP/ IP :- OSI layer and TCP / IP Suite ,Suite of protocols , Understanding Addressing ,IP Addressing Scheme , Subnetting and Subnet Mask ; Network Management :- Background , SNMP ( Basic Components , Basic Commands , MIB, Version 1&2 , Security , Interoperability , RMON ( Background, Groups ) ; Structured Cabling System :- Background , Business Drivers , ANSI /EIA /TIA 568 -A Standard :- Subsystems , Topology , Media Types -UTP, STP, Optical Fiber, Electrical Performance , Installation Practices , Advantages . SECTION D Asynchronous Transfer Mode (ATM) :- Background , ATM ( Cell Basic Format , Devices , Network Interfaces, Cell Header Format , Services, Virtual Connections , Switching Operation , Reference Model , Addressing , Quality of Service ( QoS) , Signaling & Connection Establishment , Connection Management Messages ) , LAN Emulation (LANE :- Protocol Architecture, Components, Connection Types, Operation ) ; Security Technologies :- Background , Security Issues , Attack Methods, Three Types of Networks, Perimeter Networks , Developing Security Design , Case Studies MBA-420(IT-3) INTERNET & INTRANET TECHNOLOGY MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A An Introduction to Internet : A historical perspective , Intranet a Conceptual Frame work , Internet and organizational effectiveness ; Internet & MIS, Intranet verses Traditional Group-ware. SECTION B Internetworking , OSI & Internet Working , Network . Protocols , Internet working Models ; Dial Connection ; Proxy Server Connection, Computers & Internet, Internet Address, Capabilities of Internet ; Communication Capabilities , retrieval capabilities , Browsing the world wide web , Browser Software, WWW'S URL Address, Internet Information . SECTION C An Introduction to Internet Programming (JAVA ,ASP ,CGI ,PERL ,VB Script , ActiveX , SGML , HTML ,XML ) , Concept of front end and back end , A mini Project in HTML , MS Front Page . SECTION D Application of Internet in Business, Usage of Internet Facility , Emerging Trends , E- Commerce, ISP , Medical Transcription , Information espionage , Information Highway Hackers , Ways to protect information from espionage . MBA-440(IT-4) ELECTRONIC COMMERCE Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. 4. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Basics of E-Commerce :- Basics of Internet and networking ; Presenting Important Terms ; Network Economics ; Commerce Paradigm ; Interactions ; Transactions ; Introduction to Money / Payment System ; Economics Of Information ; Business Process ( An Overview ) SECTION B Understanding E-Commerce : Types of E- Commerce ; Details of Each ; Payment Systems ; Trust onNet ; Privacy on Net Reliability on Net ; Security on Net ; Marketing on Net - Consumer Behavior , Advertising on Net , Retailing, Distribution on Net , Branding on Net ; Segmentation on Net, Sales promotion on Net PLC on Net; Managing Competition ; Facilitators E-Commerce Applications : Portals ; Extra-nets ; Banking ; New Intermediaries ; Auctions and Reverse Auctions ; Supply Chain Management SECTION C Implementing E- Commerce : Developing Business Plan ; Visualizing E-Commerce Site ; Tools of E- Commerce Building ; Outsourcing Development ; Process of Handling E- Commerce Site Building ; Managing Costs ; Selling the Concept internally SECTION D Futures of E-Commerce : Cyber-laws ; Nation State in New Millennium ; Entrepreneurial Opportunities ; Embedded E- Commerce MBA-440 (IT-5) IT ENABLED SERVICES Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Introduction to IT Enabled Services, Medical, Legal, E-Banking, E-Business, Medical Transcription And Editing:- Medical Terminology Dictation Tapes, Transcribe all forms of medical reports, laboratory, Data, diagnostic assessments, and health records. SECTION B Medical Records Management:- American Association for Medical Transcription, Understanding Medical Records, Model Report Forms An Overview Of American Law:- Introduction to American Judicial System, Introduction to American Legal System, Understanding of American Law. SECTION C Court System And Legal Terminology:- The student will learn the pronunciation, spelling, and definition of legal terms, phrases, abbreviations, symbols and reference source used by attorneys. The basic vocabulary of the language of the law includes attorney-client relations, contracts and agreements, criminal law, family law, and court terminology. SECTION D Legal Transcription And Editing:- The student will learn to process, format and transcribe a variety of law office documents. An intensive review of language skills will cover spelling, grammar, punctuation, sentence structure, proofreading, and editing. Students will develop a working knowledge of a variety of legal forms and documents including letters, memos, briefs, pleadings, agendas, transcripts, reports, and wills, Visual and Audio Aides will be provided for Legal and Medical Terminology, Legal and Medical Transcription and Editing ELECTIVE PAPERS FOR SPECIALISATION IN FINANCE MBA-440(F-1) CORPORATE TAX PLANNING Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Corporate Tax In India : Basic concepts. Residential status and tax liability. Agricultural income and its tax treatment. SECTION B Heads of Income. Deductions from gross total income. Minimum alternate tax. Tax on payment of dividend,Tax planning : Concepts. Classification of Companies. Tax evasion. Tax avoidance. Tax planning. Tax management and financial management decisions. SECTION C Specific Management Decisions : Setting up of new business. Location of business. Repair or replacement. Shut down or continue. Own or lease. Make or buy. SECTION D Employees' remuneration. Amalgamation/Merger of Companies. Foreign collaboration agreements. Double taxation relief and purchase of immovable property. References:- 1. Tax Planning and Conveyancing – Narayan Jain and Dilip Loyalka. 2. Corporate Taxation – Planning & Management – B. B. Goenka. 3. Direct Tax Planning & Management – Dinkar Pagare. 4.Students Guide to Income Tax – V. K. Singhania & Monika Singhania. MBA-440 (F-2) CREATING VALUE THROUGH CORPORATE RECONSTRUCTING Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Mergers, Acquisitions & Restructuring – An Overview : Forms of Corporate restructuring. Corporate control. Historical perspective of Mergers. Rationale for the existence of the firm. Forms of organisation. Organisation behaviour. Extensions & conclusions. Strategy, Diversification and Mergers : Basic steps in strategic planning. Diversity in strategic planning. Diversity instrategic was planning process. Strategy formulation approaches & their evaluation. BCG-Porter – Adaptive process. Formulation of competitive strategy. Diversification strategy. Types & characteristics of a Merger : Economic rationale for major types of Mergers. A framework for analysis fo Mergers. Horizontal & related mergers and managerial synergy. Pure conglomerate merger and financial synergy. Merger types and role of industry life cycle. SECTION B A Framework for Corporate Finance : Theory of the firm and Corporate Finance. Capital structure theories. Dividend policy theory. Investment, Dividend and Taxes. Financial position trends. The market impact of new financing. The financial methodology of valuation. Valuation principles. Capital budgeting decisions. Cash flows. Definition & measurement. Basis for firm valuation. Capital budgeting and the free cash flow. Dividend growth valuation model. Valuation models. Alternate measures of the investment rate. Calculation of cost of capital. Sensitivity analysis. Mergers & Divestitures. Theories of mergers and tender offers. Theories of efficiency. Information and signaling. Agency problems and managerialism. Free cash flow hypothesis. Market power. Tax considerations.Sell Off Divestitures : Definition. Financial effects & analysis. Spin-off. Equity carve outs. Sell off gains. Explanation and rationale. Divestiture motives. Voluntary liquidations & takeover bust-ups. Empirical tests of alternate theories of merger. Unsuccessful takeover. Timing of merger activity. Mergers and the macro- economy. Tests of the merger wave hypothesis. Aggregate conglomerate activity- a model and other timing related phenomena. Deal structuring – tax planning options, payment & leverage mehtods, effects of methods of payment, theories of the influence of method of payment on abnormal returns, junk bonds, its role-post merger financial leverage. Restructuring- Joint ventures, joint ventures in business strategy, rationale tests of the role of JVs, ESOPs and MLPs, nature and history, usage, analysis and evidence, going private and leveraged. Buy-Out : Economic and financial factors, elements of an LBO operation, conditions and circumstances of going private buy-outs, empirical results on going private LBO and post buy-out equity value, internal mergers and restructuring, reasons and empirical evidence for international M & As. SECTION C Corporate control : Share repurchase and exchanges, nature of cash share repurchase, basic stock repurchase model, theories behind share repurchases, exchange offers, mechanism underlying corporate control, internal and external control mechanism, managerial ownership and corporate performance, voting rights and value of control, dual class re-capitalisations, proxy contests, takeover defenses, financial defensive measures, coercive offers and defense, anti takeover amendments, poison pill defense, targeted share repurchase and standstill agreements, strategic reactions by targets. Regulatory environment and public policy, regulations of securities and trading and takeovers, evaluation of arbitrage and insider trading, risk arbitrage, theory of insider trading, insider trading at international level, public policy, anti-trust laws, the structural theory vs. dyanmic competition, application of the structural theory in merger cases, the recent development and their implications. SECTION D Managerial Strategies : Review of theories and case studies of M & A activity, management guides for M & A activity, mergers and diversification in a strategic long- range planning framework, rules for successful mergers, value-based planning, merger analysis in a value-based planning, merger analysis ina value-creation framework, models of takeover process, numerical examples of formal models, SV model, HT model, Jegadeesh and Chowdry, Fishman. Strategic cost management, traditional cost accounting vs. strategic cost management, ABC costing, value chain analysis, cost driver analysis, cross subsidization of products, implications for corporate strategy, life cycle costing, target costing. References:- 1. Mergers, Restructuring and Corporate Control – J. Fred Westron, Kwong Shung & Susan E Haog. 2. Doing Deals – Investment Banks at Work – Robert G Eccles & Dwights B. Crane. MBA-420(F-3) CAPITAL MARKETS, SECURITY ANALYSIS & PORTFOLIO MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Capital Markets: Evolution, need for regulatory mechanism, establishment of SEBI, SEBI Act/ Rules & Regulations, Role of intermediaries in the capital market. Primary and Secondary markets, stock exchanges & listing, Merchant banking- its role & functions. Project appraisal & Financial structuring. SECTION B Capital Issues- equity and debt instruments, pricing, credit rating of debt instruments, insider trading, management of pre-issue and post-issue activities including issue of prospectus/offer documents, Rights issue, bonus issue, private placement of debt and equity. Study of sample offers documents, Merger/acquisitions/takeover code. Loan syndication, Euro issues, ECBs, GDRs etc. SECTION C Introduction to Securities. Investment process. Portfolio analysis. Capital Asset Pricing Model. Investment risks – types. Investment returns – types/forms.Risk analysis. Country/Economic analysis. Industry analysis. Company analysis. SECTION D Portfolio management, Mutual funds, venture capital,factoring,depository system, derivative trading, buy-back of shares. Fundamental analysis. Technical analysis. Dow Jones thoery. Random Walk theory. Efficient Market theory. References:- 1. Investments : Analysis & Management – Francis. 2. Security Analysis & Portfolio Management – Jordan & Fischer. 3. Portfolio Management – Barua, Varma & Raghunathan. 4. Manual Of Merchant Banking – Dr. J. C. Verma 5. Nabhi's Manual for Capital Issues, SEBI and Mutual Funds. 6. Capital Market Management – V. A. Avadhani MBA-420(F-4) INTERNATIONAL FINANCIAL MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A International Financial and Monetary Environment : Balance of payments- structure & adjustments. Developments in the international monetary system. Exchange rate mechanism- quotation, determination, and theories of exchange rate behavior. SECTION B Foreign Exchange Market : Spot and forward market. Market for currency futures. Market for currency options. Measurement and management of exchange rate risk. Investment Decisions of Multilateral Corporations : Theories of foreign direct investments. Mode of foreign direct investments. International capital budgeting. Measurement and management of political risk. International portfolio management. SECTION C Financing Decisions of MNCs : Overview of international financial markets. International development banking. International banks. International securities market. Financial swaps. Interest rate risk management. SECTION D International Working Capital Management : Working capital policy. Management of cash and other current assets. Foreign trade financing. Transfer pricing. References:- 1. Multinational Financial Management – A Shapiro. 2. International Finance – Yadav and Jain. 3. International Financial Management – Kim & Kim. 4. International Financial Management – J. Madura. 5. International Financial Management – A Buskley. MBA-420(F-5) PROJECT MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Introduction to project and project management. Scope and significance. Impact of liberalization & globalisation. Project management context & peocess. Project goals & objectives. Cehck points, activities, relationship, time estimates. Calendar definition. Defining new calendars standards, night shift, customised calendars, etc. Network analysis. CPM manual problems. Project time management. SECTION B Project palnning. Gantt charts & their limitations. PERT manual problems. Project integration management. Work breakdown structure(WBS). Preparing list of tasks. Different kinds of relationship between tasks. Compression & crashing of networks. Time cost trade off curves for individual activity & for project duration. Concept of probability in networks managing projects with uncertainities. Project scope management. Applying different calendars & estimating finish date. Setting lag & lead time between linked tasks. Resources planning in networks, simple trial & error method, mathematical functions. Resource sheet preparation. Assigning resources to tasks. Resource graph. Project human resource management. Project cost estimating and control of expenses in projects. Project cost management. Analysing resource and task usage. SECTION C Concept of quality management in projects. Project quality management. Planning of large projects. Multiple projects. Project procurement management. Contracts management-techno commercial & legal aspects of contracts. Importance of contracts management,controlling time costs. Material resource. Project communication management. SECTION D Vendor management. Line of balance(LOB). Technique in vendor management. Vendors' role in liberalised environment. Tracking progress. Project risk management. References:- 1. Total Project Management – Dr. P. K. Macmillan. 2. Project Planning & Management – CADD Centre, Chennai. 3. Project Management – Dr. Harold Kerzner. ELECTIVE PAPERS FOR SPECIALISATION IN MARKETING MBA-420 (M-1) CONSUMER BEHAVIOUR Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Consumer Behaiour : Definition, importance, scope & limitations and its applications. Understanding Consumer & Market Segment : Demographic and psychographic life style segmentation. Positioning of products. SECTION B Understanding the psychological foundation of buying behaviour : Motivation & involvement – nature, types of motives, motive arousal, dimensions of invlovement and its marketing implications. Personality – theories, self concept and its marketing implications. Perceptions – dynamics of perceptions, sublimal perception and its marketing implications. Learning theories & consumer attitudes : Learning theories & memories – definition, classification, theories, characteristics of memory systems, retrieval of information, advertising application. Consumer attitudes – definition, characteristics, theories, sources of attitude development. SECTION C Environmental influence on consumer : Culture & subculture – definition and relevance to marketing decisions. Social class & groups – nature & process of social satisfaction, classification of groups, its properties, reference groups, nature of influence. Family – family life cycle, family purchasing decision, marketing implications. SECTION D Personal influence & diffusion of influence : Opinion leadership, adoption and diffusion of innovations marketing, implication of personal influence. Consumer decision process : problem recognition, search, evaluation of purchasing process, post purchase behaviour. References:- 1. Consumer Behaviour – David L. Hondon and Albert J., Bella Bitta 2. Consumer Behaviour – James F. Eagle, Royer D Blackwell and P. Miniard 3. Consumer Behaviour – Leon G Schiffman and Leslie Lazar Kanuk. 4. Consumer Behaviour – A Practical Guide – Gorden, R Foxall. 5. Consumer Behaviour – Peter, Bennet and Harold H Kaser Jian. MBA-420(M-2) ADVERTISING & COMMUNICATION MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Definition of advertisement, its meaning and its role in marketing process : Advertising's Role in Marketing Process; Legal Ethical and Social Aspects of Advertising Process of Communication – Wilbur Schramm's Model , Two Step Flow of Communication. SECTION B Developing advertising strategies : Theory of Cognitive Dissonance and Clues for Advertising Strategies : Stimulation of Primary and Selective Demand- Objective Setting and Market Positioning Building advertising programme : Dagmar Approach – Determination of Target Audience ; Building of Advertising Programme – Message, Headlines, Copy, Logo ,Illustration , Appeal, Layout; Campaign Planning ; Media Planning ; Budgeting SECTION C Selecting and advertising programme : Evaluation – Rational of Testing Opinion and Aptitude Tests, Recognition , Recall , Experimental Designs SECTION D Advertising organisation selection : Advertising Organisation – Selection Compensation and Appraisal of an Agency ; Electronic Media Buying . Future of Advertising in India. References:- 1. Aaker, Devid A etc. - Advertising Management. 2. Beleh, George E and Beleh , Michael A. - Introduction to Advertising and Promotion . 3. Borden, William H. - Advertising . 4. Hard, Norman. - The Practice of Advertising . 5. Kleppner ,Otto.- Advertising Procedure . 6. Ogilvy, David . Ogilvy – Adversiting. 7. Russel , Thomas and Verrill, Glann. Klepper - Advertising Procedure . 8. Sandage C H and Fryburger - Advertising Theory and Practice . 9. Sengupta , Subroto - Brand Positioning Strategies for Competitive Advantages. 10.Philinp Kotler : Marketing Management. MBA-420 (M-3) BRAND MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Understanding Brand Equity : What is Brand ; what can be branded ; why do brands matter Concept of brand equity ; Sources and Benefits of brand equity Brand Knowledge Structures - Brand Awareness, Brand Image; Determining Desired Brand Knowledge Structures. SECTION B Building Brand Equity : Choosing Brand Elements ; Criteria for choice ; brand element options and tactics Designing Marketing Programs- Product , Pricing, Channels strategy Integrating Marketing Programs - Communications Options ; Integrating Programs Leveraging Secondary Brand Associations. Measuring Brand Equity : Measuring Sources of Brand Equity ; Research - Qualitative and Quantitative Measuring Outcomes of Brand Equity - Comparative and Holistic Methods Brand Equity Measurement Systems - Brand Audits, Brand Tracking Studies , Establishing a Brand Equity Management System. SECTION C Managing Brand Equity : Brand Extensions Branding Strategies - Brand Product Matrix, Brand Hierarchy , Designing a Branding Strategy Brand Extensions - Advantages / Disadvantages , Evaluating Extensions and Opportunities. SECTION D Managing Brand Equity : Over Time & Geography Managing Brands over Time - Reinforcing and Revitalizing Brands , Brand Portfolio Managing Brands over Geographical Boundaries, Cultures and Market Segments - Global MBA-420(M-4) SALES & DISTRIBUTION MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Sales and distribution strategy : an overview-marketing, sales and distribution linkage; What is Selling?, Sales men-ship: its relation ship with sales management & personal selling ; myths about selling , characteristics of sales job; Conceptual model of " Sales person- buyer ", Dyadic relationship ; selling theories; formulation of personal selling strategies. SECTION B Selling process and sales organisation : Prospecting ; pre-approach and call planning ; approach and presentation; objection handling and sales close. Purpose of sales organization ,setting up a sales organization, Basic types of Sales organizational Structure. Sales force management and control : Recruitment and selection of sales force; sales force training : objectives and techniques ; Basic issues Sales Force Compensation , Sales territories : Concept , reason for establishing territories, revising Routing & Scheduling Sales personnel. Sales Quotas : types of quotas & their administration. Performance appraisal and equation SECTION C Marketing channel and design : Designing channel system; wholesaling ; retailing ; channel conflict and resolution; sales display and channel for services. SECTION D Physical distribution structure and channel : Warehousing ; transportation ; inventory management ; logistic communication ; distribution cost control. Supply Chain management , Role of Information technology in Channel management. References:- 1. Still, Cundiff and Govoni - Sales Management. 2. Johnson and others - Sales Management. 3. Ressel and others – Selling. 4. Futrell and Stanton - Management of Salesforce. 5. Stern & Al-Ansary: Marketing Channels. 6. Bower, Sox and others - Management in Marketing Channel. 7. Philip Kotler - Marketing Management. MBA-420 (M-5) INTERNATIONAL MARKETING Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A International market environment : International Marketing -Conceptual Aspects, Economic Environment , Socio - Cultural Environment, Political Environment SECTION B Planning for international marketing : International Marketing Planning - International Marketing Research and Information System, Global Segmentation, Training and Positioning, International Market Analysis & Foreign Market Entry Strategies Product & pricing strategies : Product Planning, Branding and Packaging Decisions, Pricing Strategies, Terms of Sale and Payment SECTION C Distribution & promotion strategies : Channels of Distribution, Physical Distribution, Advertising, Personal Selling, Publicity and Sales Promotions SECTION D Recent developments, co-ordination and control : Emerging Markets and Market Behaviour, Planning , Organization and Control of International Marketing, The future of International Marketing References:- 1. Onkvisit , Sak and Shaw, J. J. - International Marketing : Analysis and Strategy. 2. Keegan , Warren - Global Marketing Management. 3. Terpstra, Vern and Sarthy R. - International Marketing. 4. Philip R. Cateora - International Marketing. 6. Varsheny and Bhattacharya - International Marketing Management. ELECTIVE PAPERS FOR SPECIALISATION IN INSURANCE & RISK MANAGEMET MBA-410(IR-1) RISK MANAGEMENT & INSURANCE Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Meaning of Risk, Chances of Loss, Peril and Hazard, Basic Categories of Risk, Types of Pure risk, Burden of Risk on Society, Methods of Handling Risk. Definition of Insurance, Basic Characteristics of Insurance, Requirement of an Insurable Risk SECTION B Identification, measurement, and treatment of an organization's financial risks integrated with its property, liability, workers compensation, and human resource risks. SECTION C Selection and application of risk control and risk financing tools: risk retention, reduction and transfer, including insurance. SECTION D Case studies to identify risk. Insurance and Hedging Compared, Types of Insurance, Benefits of Insurance to Society, Costs of Insurance to Society Different forms of commercial insurance . MBA-420(IR-2) INSURANCE PRINCIPLES AND PRACTICES Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks: 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Insurance theory and practices in casualty, health, life, property insurance and employee health benefits, documents of insurance, applications, binders, policies; insurance company organization SECTION B Covers insurance pricing, marketing, underwriting, and claims practices, with adverse selection and moral hazard effects. SECTION C Policy issues of tort versus no-fault compensation systems. Self-insurance and integrated risk financing methods, claims adjusting, reinsurance SECTION D Evaluation of how a property/casualty insurance company manages claims potential of new exposures by reviewing the marketing, underwriting, pricing and claims adjustment insurer functions in a cases presented by industry practitioners. References:- MBA-420(IR-3) RISK ANALYSIS AND RISK MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Meaning And Objectives Of Risk Management, Steps In Risk Management Process, Identifying And Evaluating Potential Losses. SECTION B Selecting The Appropriate Techniques For Treating Loss Exposures, Implementing And Administrating The Risk Management Program, Personal Risk Management. SECTION C Changing Scope Of Risk Management, Insurance Market Dynamics, Loss Forcasting. SECTION D Financial Analysis In Risk Management Decision Making, Use Of Technology In Risk Management Program. References:- MBA-420(IR-4) LIFE & GROUP INSURANCE Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Determining the Cost of Life Insurance , Rate of Return on Saving Component , Taxation of Life Insurance , Shopping for Life Insurance , Types of Individual Health Insurance Coverages SECTION B Hospital-Surgical Insurance,Major Medical Insurance ,Long-Term Care Insurance , Disability-Income Insurance ,Individual Medical Expense Contractual Provisions, Shopping for Health Insurance SECTION C Group Insurance, Group Life Insurance Plans, Group Medical Expense Insurance Types of Group Medical Expense Plans, Managed Care Plans , Group Medical Expense Contractual Provisions SECTION D Group Dental Insurance, Group Disability-Income Insurance, References:- MBA-450(IR-5) PERSONAL INSURANCE Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Overview of the insurance business and an introduction to insurance sales,personal automobile insurance, home insurance, personal liability insurance and life insurance. SECTION B This introduction to personal property insurance covers the basic fire insurance policy and the extended coverage endorsement; clauses SECTION C Insurance Act provisions; fire insurance; fire statutory conditions; concepts relating to property insurance; co-insurance; mortgage. SECTION D Overview of Automobile insurance; applications for automobile insurance; the automobile policy; endorsements; industry programs for insurance availability and highway victims' indemnity funds; automobile insurance rating References:- ELECTIVE PAPERS FOR SPECIALISATION IN HUMAN RESOURCE MBA-410 (HR-1) PERSONNEL POLICIES Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Evolution Of The Human Resource Function: Labour-Workers-Employees-Human Resources (As A Part Of Evolution Of Management Thought) An Overview Of The Personnel Policies-Legal, Social, Economic Framework- Human- Social System, Role And Status Of The Personnel Specialist In Indian Industry. SECTION B Procurement-Job Design-Manpower Planning-Recruitment-Induction. Development Performance Planning, Performance Appraisal, Training And Career Planning SECTION C Employment Conditions-Job Evaluation-Basic Compensation Structure. Integration Collaborative Relationships, Grievance-Settling Discipline, Welfare Programmes , Statutory And Non-Statutory SECTION D Maintenance - Employee Communication, Counseling, Physical And Mental Health, Personnel Research. Separation Process- Retirement, Retrenchment, Discharge And Outplacement. Careers In Human Resource Management. References:- MBA-420(HR-2) ORGANIZATIONAL BEHAVIOUR Maximum Time : 3 Hrs. University Examination : 40 Marks Total Mark : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Evolution of Management Thought : The meaning of management , levels of management , managerial processes skills and roles of a Manager. SECTION B Foundations of Organizational Behaviour : The nature and determinants of organizational behaviours , contributing disciplines of the O.B. field , Models of organizational Behaviour .Understanding and Managing Individual Behaviour : Personality , Work Motivation , Job Satisfaction , Decision Making Process . SECTION C Understanding and Managing Group Processes : Managing group dynamics , communication , leadership . SECTION D Understanding and Managing Organizational System : Organizational Structure , Organizational Design , Work Stress . References:- 1. Robbins, S.P., Organizational Behaviour , 8th ed. New Delhi, Prentice Hall of India 1998. 2. Luthans, F., Organizational Behaviours, 8th ed. New Yark , McGraw Hill, 1998. 3. Carrell, M.R. Tennings , D.F. and Heavrin, C. Fundamentals of Organisational Behaviour , Prentice Hall Indternational, Inc. 1997. 4. Singh , B.P. and Chhabra, T.N. , Organisation Theory and Behaviour , 2nd ed 1998. 5. Davis, K. Human Behaviour at work , Tata McGraw Hill 6. Sekaran Uma , Organizational Behaviour , Tata McGraw Hill , 1997. MBA-420(HR-3) HUMAN RESOURCE MANAGEMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Mark : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Concepts and Perspectives on Human Recourse Management; Human Resource Management in Changing Environment; Human Resource Management System. SECTION B Corporate objective & human recourse planning; Job analysis and rolled escription; Methods of Manpower search; Attracting and Selecting Human Resources ; Induction and Socialization; Manpower Training and development. Job Evaluation and Wage Determination; Salary Structure; Wage Policies and Regulations; Performance Appraisal and Potential Evaluation. SECTION C Industrial Relations and Trade unions; Dispute Resolution and Grievance Management; Employee Empowerment. SECTION D Health and Safety Management; employee assistance programme, Voluntary welfare schemes and an outline of social security measures etc. References:- 1. C.S. Venkata Ratnam et al., Personnel management & Human Resource Management, Tata McGraw Hill, New Delhi. 2. Monappa and Sayadain, Personnel Management, Tata McGraw Hill, New Delhi. 3. De Cenzo & Robins, Human Resource Management, John Wiley, N.Y. 4. Cascio W.F. Managing Human Resources : productivity , quality of work Life Profits. McGrow Hill New York 1995 5. Parikh U. and Rao T.V. , Designing and Managing Human Resource Management , Wiley New Delhi 1984 MBA-420(HR-4) ORGANISATIONAL EFFECTIVENESS & CHANGE Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A The process of organisation: Effectiveness and organizational Development, Organizational climate and culture SECTION B The group : Conflict and Negotiation, Intergroup Relations Organisational change : An overview of a concept of organizational change Forces for change, Managing planned change, what can change agents change, Resistance to change, Approaches to Managing organizational change-Lewin's Three step Model and Action Research, Model, How to diagnose and predict of organizational change. SECTION C The environment of the workplace : Power and politics within orgnizations. The process of Empowerment. SECTION D Organisational dynamics : Creativity and Innovation, group Dynamics Business Ethics. References:- 1. Robbins, S.P. Organizational Behaviour, Eight ed.Prentice Hall of India, 1996. 2. Luthans.F. Organizational Behaviour, Seventh Edi. Mc Graw Hill 1995 3. Khandwala, P.N. Organixation Design for Excellence, New Delhi, Tata McGraw Hill, 1992. 4. Sekaran Umer, Organizational Behaviour 5. Szilalgyi, A.D. and Wallace M.J. Organizational Behaviour and Performance 6. Davis, K. Human Behaviour at work 7. Prasad, L.M. Organization Theory and Behaviour MBA- 420(HR-5) BUSINESS ENVIRONMENT Maximum Time : 3 Hrs. University Examination : 40 Marks Total Marks : 100 Continuous Internal Assessment : 60 Marks Minimum Pass Marks : 40% A) Instructions for paper-setter 1. The question paper will consist five sections namely A, B, C, D and E. 2. Each of the sections A, B, C and D will contain two questions and candidates have to attempt at least one question compulsorily from each section. Each section carry 15% of the total marks 3. Section E will comprise of 10-15 short answers type questions, which will cover the entire syllabus and will carry 40% of the total marks. B) Instructions for candidates 1. Candidates are required to attempt one question each from sections A, B, C and D of the question paper and the entire section E. 2. Use of non-programmable scientific calculator is allowed. SECTION A Business Environment in India, Govt. Business relationship, Political, legal, Socio- Cultural, Technological and economic environment, Business and Society, Social responsibility of business, Business Ethics. SECTION B Economic Role of Government, Monetary and fiscal Policies, Industrial Policies, Foreign investment and Collaboration, Multinational Corporations, Industries (D&R) Act, 1951 (with amendments), FEMA. SECTION C Money and capital Market, Industrial finance institutions, SEBI, Public sector enterprises - towards privatisation. Technological Environment, trends Policies during planning period. SECTION D Legal Environment - regulation of company organisation and management. Gov.'s role in legal enactment's. Political Environment, Policies and Impact on business development. References: 1. Francis, "Chernilam", Himalaya Publishing House, Bombay. 2. D. Amar Chand, "Govt. and Business", Tata McGraw Hill Publishing Co. Ltd., New Delhi. 1 63